WED | MARCH 5, 2025

SEVR is offering a better value, more innovative archery practice target—the SEVR HD. Only SEVR’s direct-to-consumer model combines comparable quality with a 40% larger target for the same price versus the leading retail brands.
Avian-X® has been awarded a Readers’ Choice 2025 Gold Award by the readers of Bowhunting World® magazine in the Wild Turkey Decoy category.
Hornady congratulates Lauryl Akenhead for her performance at the MDT Frostbite PRS match, February 22-23, 2025, in Butlerville, Indiana. Akenhead took first place in the Production Division as well as Top Lady honors using Hornady 6mm 110 gr. A-Tip Match bullets.

X-Vision Optics announce its participation in the 2025 Iowa Deer Classic from March 7-9, 2025. Attendees visiting Booth #132 will have the opportunity to explore our cutting-edge optics products and experience the technology that sets X-Vision Optics apart.
Hobie® Eyewear is set to impress at the 2025 Bassmaster Classic, taking place in Fort Worth, TX. Attendees can visit Booth #3312 to explore the latest innovations in high-performance fishing eyewear, including the highly anticipated Hull Float sunglasses.
For hunting and fishing trips that demand an added layer of protection between your bottom and the ground, stand, or boat, the Heat-A-Seat from ThermaSeat features premium Insulsoft closed-cell foam that’s warm, soft, and durable.

Whether fishing, shooting, or enjoying the outdoors, nothing works better than GRAPLRZ cutting-edge sunglass retainers. They are a sure fit, whether the activity is target shooting, being out on the lake, or hitting the trail.
MDT announced an exclusive giveaway featuring a Limited Edition Custom Green Battleworn MDT ESS Chassis. This giveaway runs from March 4 – 17, 2025, giving participants a chance to win a one-of-a-kind MDT ESS Chassis designed for the Remington 700 SA.
Henry Repeating Arms Founder and CEO Anthony Imperato recently honored Ralf Hartmann as the International Hunter Education Association (IHEA) New York State Instructor of the Year. Imperato presented Hartmann with a custom serial-numbered Henry Side Gate Lever Action Rifle chambered in .360 Buckhammer.

Outtech announces its partnership with Eylar, a leading manufacturer of high-quality protective cases for firearms, optics, and outdoor gear. Outtech will leverage its extensive sales network and marketing expertise to drive growth and awareness for Eylar Cases across multiple retail channels.
Davidson’s GalleryofGuns.com is the newest sponsor of popular YouTube personality and expert firearms reviewer Hickok45. Hickok45 is based in Tennessee and has had an active YouTube channel for almost two decades. He has amassed just under eight million channel subscribers due to his extensive knowledge and breadth of firearms content.
NSSF® welcomes U.S. Rep. Clay Higgins’ (R-La.) introduction of H.R. 1698, the Law Enforcement Protection and Privacy Act, which will enhance safeguards for protected firearm trace data. This legislation is vital to ensuring firearm trace data, which is protected by federal law, remains safeguarded from misuse that threatens investigations and lives.
Maxim Defense announced that they have partnered with MGE Wholesale. They will distribute Maxim Defense’s unique and innovative firearms, suppressors and accessories.
The Treasury Department announced that it plans to eliminate the CTA reporting requirement for U.S. citizens, domestic reporting companies, and their beneficial owners, and will be submitting proposed rule changes to narrow the scope of the CTA reporting requirement to apply only to foreign reporting companies.
Celerant Technology announced a new integration with OtterText, a leading SMS marketing platform designed specifically for use by FFL retailers. The partnership enables FFL dealers to automate customer communications and improve engagement through targeted text messaging and digital marketing campaigns.

Davidson’s is currently searching for candidates for the Arizona Call Center Sales Manager position. Davidson’s is a business casual environment and offers a generous benefits compensation package including a starting salary commensurate with experience, in addition to a voluntary benefits package.
Real Avid is expanding its trusted Smart-Fit® Vise Block line with the all-new Smart-Fit® Vise Block for AR9—now available. This innovative vise block is compatible with all PCCs, as well as Glock and Glock-clone pistols, that utilize double-stack Glock magazines and magwells (9mm, .357, and .40 caliber).
Wiley X announces the release of two new models – the Axe and the Apex - now available online and through select retailers. Designed and assembled at the company’s headquarters in Frisco, Texas, these innovative additions will expand the brand’s Active 6 Series line.

The Murray Road Agency announces the launch of its new website. This redesign aims to improve user experience and exemplify Murray Road’s services, showcasing the agency’s commitment to excellence.
GunBroker.com has entered into a strategic partnership to manage advertising sales for both Concealed Coalition and Countrywide Concealed. Concealed Coalition’s message will be put in front of GunBroker’s more than 8.1 million registered users. The pairing of products with easy-to-access online instruction makes it simple for firearm owners of all experience levels to find training to go with that new firearm purchase.
Powder Valley Outdoors, a leading internet retailer specializing in powders, primers, ammunition components, and other outdoor equipment and gear, was recently highlighted in the latest episode of the HeadHunters NW podcast.
Taylor’s & Company announces that family-owned Chattanooga Shooting Supplies will now be carrying a selection of Taylor’s & Company’s lever-action rifles and exclusive single-action revolvers.
Smith & Wesson Brands, Inc. announced the addition of three 10-round compliant pistols from the M&P10MM M2.0 series. Consumers will have the option to purchase a 4-inch or 4.6-inch full-size M&P10mm M2.0, and a ported 5.6-inch full-size Performance Center model in a 10-round capacity.
Federal Ammunition's Struttin’ Savings rebate for hunting springtime gobblers is underway, and the promotion will run until May 31, 2025. Wild turkey hunters can now buy Federal Premium turkey loads and get up to $100 back.
The Armory Life announced the release of the Spring 2025 issue of The Armory Life print magazine, featuring a cover story on the compact Echelon 4.0C 9mm pistol. This quarterly print magazine complements the daily digital content available on TheArmoryLife.com.
Wyoming legislators came together under tough conditions to find a solution potentially authorizing the release of the imperiled funding for the Wyoming Shooting Sports Complex. The fix is budget neutral – targeting only a pre-existing source from 2023 authorizing legislation - potentially closing the legislative process for Wyoming Shooting Sports Complex on a high note.
Bass Pro Shops and Cabela’s is gearing up for one of the most exciting times of the year – the spring fishing season – with the largest nationwide sale of the year, the 2025 Spring Classic Fishing Sale. Bass Pro Shops and Cabela’s is gearing up for one of the most exciting times of the year – the spring fishing season – with the largest nationwide sale of the year, the 2025 Spring Classic Fishing Sale.
Shell Shock Technologies invites industry leaders, manufacturers, and businesses to participate in the inaugural Legends and Heroes Shootout by becoming event sponsors or donating items for the online auction.
Austin Dillon will pilot the Richard Childress Racing No. 3 Winchester car in the Shriner Children’s 500 at Phoenix Raceway in Avondale, Arizona, on March 9. Viewers can catch the race on FS1 and listeners can find it on MRN and SiriusXM NASCAR Radio.
To celebrate all things turkey, MyOutdoorTV brings back the popular TurkeyStream, a 24/7 programmed live channel on MyOutdoorTV. TurkeyStream offers turkey hunters an unmatched viewing experience, featuring the best turkey hunting content anywhere — with no interruptions.
Mossy Oak is excited to welcome back one of its favorite times of the year, Spring. In honor of turkey season, Mossy Oak will kickoff “Mossy Oak Moments Turkey Season,” an uninterrupted block of the most-action packed and educational turkey hunting content every Wednesday night at 7:00 PM Central.
The President's One Hundred Service rifle match at Camp Perry – and Shooting USA is there. Plus, the story of the Iconic M1 Garand, one of Jim’s favorite rifles, will forever be one of History’s Guns.
 

Mexican drug cartels run rampant in Mexico, controlling large segments of Mexico’s population, territory, and economy through brutal violence and intimidation. The Mexican government’s failure to restrain the cartels has devastated not only Mexico, but areas of the United States as well.

Mexican cartels operate in every U.S. state, fighting turf wars and fueling a fentanyl crisis that now claims over 80,000 American lives per year. Rather than taking accountability for the cartel crime plaguing both countries, the Mexican government is blaming lawful American firearm manufacturers for the lawlessness within its own borders.

In a case now before the U.S. Supreme Court, Smith & Wesson Brands, Inc. v. Estados Unidos Mexicanos, the Mexican government sued several American firearm manufacturers attempting to hold them liable for the violence committed by Mexican cartels in Mexico.

The Mexican government is seeking billions of dollars in damages from these American manufacturers as well as the imposition of various gun control laws in America—including a ban on “assault rifles” and standard-capacity magazines, limits on multiple-gun sales, and extensive background checks for firearm purchases.

The Mexican government’s allegations, however, run head-on into the Protection of Lawful Commerce in Arms Act. The law prevents lawsuits attempting to hold lawful firearm manufacturers responsible for the third-party misuse of their products — for the same reason that Ford is not liable when a drunk driver causes an accident using one of its vehicles.

The bipartisan filibuster-proof majority in Congress who passed the law recognized that “The possibility of imposing liability on an entire industry for harm that is solely caused by others is an abuse of the legal system, erodes public confidence in our Nation’s laws, [and] threatens the diminution of a basic constitutional right and civil liberty.”

Congress enacted the protections for the firearms industry in response to an onslaught of abusive litigation brought by gun control advocates and anti-gun governments in the 1980s and 90s. These weaponized lawsuits involved a variety of frivolous claims, including that guns were “defective” because criminals sometimes used them, that the manufacture of handguns constituted “ultrahazardous activity,” that firearms were public nuisances, and that firearm manufacturers should refund governments for the medical expenses incurred for crime victims.

The plaintiffs in these cases never prevailed — with a single exception — but the goal was not to win a verdict. Rather, the goal was to eliminate firearms from American society by bankrupting the firearms industry through litigation costs — as Andrew Cuomo explained as Secretary of Housing and Urban Development, to inflict “death by a thousand cuts.”

The abusive lawsuits were effective. Many firearm manufacturers went bankrupt defending against them. Others were on the brink of financial ruin. Colt, unable to obtain loans to support its manufacturing, stopped producing handguns for the public. Smith & Wesson was nearly coerced into self-imposing gun controls in exchange for relief from the unmeritorious suits.

The bipartisan Congress, with the support of the Department of Defense — which recognized the national security threat posed by a depleted firearms industry — halted the abusive suits by enacting the liability protection law. But now the Mexican government seeks to reopen the floodgates, and the First Circuit of the United States Court of Appeals allowed the case to proceed, despite it being precisely the type of abusive case the law was enacted to prohibit.

The Mexican government’s attempt to cripple a lawful American industry that is essential to constitutional rights and national security is the main takeaway from this case. But because the Mexican government attempts to blame the manufacturers for an increase in homicides in Mexico, it is important to acknowledge the Mexican government’s own responsibility for the violence.

The Mexican government has fostered cartel violence by failing to prosecute violent criminals, thus creating a culture of impunity and criminality. Additionally, according to the U.S. Bureau of Democracy, Human Rights, and Labor, the Mexican government has fueled violence by committing human rights violations, including “unlawful or arbitrary killings by police, military, and other governmental officials”; “forced disappearance by government agents”; “torture or cruel, inhuman, degrading treatment or punishment by security forces”; “arbitrary arrest or detention”; and “serious acts of government corruption,” among others.

What is more, while Mexico’s constitutions have guaranteed Mexican citizens the right to keep arms since 1857, the Mexican government has effectively nullified that right, boasting in its lawsuit that it “has one gun store in the entire nation and issues fewer than 50 gun permits per year.” Mexican citizens have nevertheless formed autodefensas, or self-defense groups, to protect their communities from cartel violence, but the Mexican government often thwarts them.

So, at the same time the Mexican government allows violent crime to flourish, it forbids citizens from defending themselves, in violation of their constitutional rights. Through its lawsuit against America’s leading firearm manufacturers, the Mexican government aims to eliminate the American right as well.

— John Commerford, Executive Director of NRA-ILA

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