FRIDAY, OCTOBER 18, 2024   ■   NEW PRODUCTS

ALPS Presents Evolution Merino 250 Quarter-Zip

ALPS Brands, a leading manufacturer of outdoor recreational gear and soft goods, adds a new product to the company’s recently launched Evolution Merino line of performance outdoor apparel with the introduction of the Evolution Merino 250 Quarter-Zip shirt.

The Evolution Merino 250 Quarter-Zip is a mid-layer upper made from the same premium, ethically sourced Woolmark Merino Wool as the Evolution Merino 150 short- and long-sleeved shirts. With its slightly heavier 250 gsm fabric weight, the Evolution Merino 250 Quarter-Zip is ideal as a lightweight, stand-alone outer garment for moderately cool weather or as a comfortable outer or mid-layer for colder temperatures when used in conjunction with the ALPS Evolution Merino 150 base-layer shirt.

Regardless of its position in the layering system, the Evolution Merino 250 Quarter-Zip delivers the same key performance features outdoor enthusiasts demand thanks to its 100-percent Merino wool construction. With its 17.5-micron fiber diameter, the Evolution Merino 250 Quarter-Zip fabric is as soft and comfortable as you can find in a wool garment. Its superior breathability, natural stain resistance, and critical moisture-wicking properties ensure the Evolution Merino 250 Quarter-Zip will keep you warm, dry, and comfortable across a wide range of outdoor activities. Temperature regulation is further enhanced with the quarter-zip feature, which can be adjusted to meet changes in environment and activity.

Designed with an athletic fit for optimal range of motion, the Evolution Merino 250 Quarter-Zip is available in sizes Small – 3XL.

For more information about the new Evolution Merino 250 Quarter-Zip or the new Evolution Merino 150 short- and long-sleeved shirts, visit ALPS OutdoorZ or ALPS Mountaineering

About ALPS Brands:

Beginning in 1993 with the establishment of ALPS Mountaineering, ALPS Brands is a continuously growing and expanding group of companies dedicated to developing and manufacturing high-quality, performance-driven outdoor products. Currently making up the ALPS Brands family of companies are ALPS Mountaineering, ALPS OutdoorZ, Cedar Ridge, Browning Camping, and Hunting Blinds. ALPS OutdoorZ—the hunting gear moniker for ALPS Brands—made its mark several years ago by offering packs purposefully designed for remote wilderness hunting. Today, ALPS OutdoorZ products cover everything from day and expedition packs to waterfowl blinds and turkey hunting vests, as well as furniture, gun cases, and sleeping bags. ALPS OutdoorZ items are sold and distributed to the best camping, backpacking, and outdoor dealers throughout the US and Canada. For more information, please visit www.alpsbrands.com.

Media Contact:

Taylor Woodruff

taylor@mediadirectcreative.co