FRIDAY, OCTOBER 11, 2019   ■   INDUSTRY

Celerant Technology Celebrates 20th Anniversary

Commemorating two decades of supporting the firearms industry with innovative software

Staten Island, NY Celerant Technology, a leading provider of innovative retail solutions, marks its official 20th year anniversary serving the firearms industry, and reaffirms its ongoing dedication and strategy for delivering innovative retail commerce software, from startups to enterprise businesses.

Reflecting on humble beginnings

Founded in 1999, Celerant was built from the ground up to help retailers manage every aspect of their business in a single platform. Celerant took advantage of a gap in the market by developing an affordable, real-time retail system with point of sale, inventory, warehouse and fulfillment management.

Throughout the years, the company incorporated industry-specific features, eCommerce, marketplace integrations, and, more recently, digital marketing. For the past 15 years, Celerant has consistently topped the LeaderBoard charts, and has grown into a leading retail software provider with four offices across the US, and over 150 employees supporting thousands of retailers around the country.

“My brother and I started this company 20 years ago to bring new technology to the retailer, and we continued on that mission the entire time”, stated Ian Goldman, President and CEO. “Our clients come to us for common struggles- from inventory issues; to fulfilling orders across multiple channels, including eCommerce; or just simply older systems that have aged out. Through our software, we help solve these problems.”

“From the very beginning, we were bringing new technology to the retail market”, stated Robert Goldman, CTO. “We were first in terms of real-time, and the first to bring radio-frequency identification (RFID) into the stores. We continue to innovate, and partner with our retail clients, to help them constantly improve their businesses.”

Celebrating 20 years serving the retail industry

To celebrate its 20th year, Celerant launched an exciting new brand earlier this year. The new brand reflects the company’s long-term vision for delivering commerce software to all firearms retailers, from startups to enterprises. As part of Celerant’s exciting new brand, the company launched a new logo and new website showcasing its two core products – Cumulus Retail™ for small business; and Stratus Enterprise™ for retail enterprises. Both solutions offer the power and simplicity of its point of sale, eCommerce and digital marketing that empower retailers of all sizes to manage and grow their business in store and online, by leveraging technology from a single company.

Celerant: The Next Chapter

Celerant is positioned to take advantage of the next major drivers shaping the retail industry. The massive growth of online marketplaces and popup shops, and the need for more personalization is driving Celerant to continually develop and provide innovative solutions to help firearm retailers compete and differentiate against big box retailers.

“We don't know exactly what the next 20 years will hold, but we do know that we will stick with our core mission of bringing new technology to the retailer”, stated Ian Goldman, President and CEO. “Our goal is to help them overcome whatever challenges the industry throws at them.”

About Celerant Technology

Celerant Technology is an innovative retail software provider enabling firearm dealers to expand their businesses past their physical storefronts’ and into the online world. Supporting the firearms industry since 1999, Celerant offers two ATF-compliant solutions- Cumulus Retail, a cost effective, SaaS solution for smaller dealers; and Stratus Enterprise, a comprehensive, enterprise solution. As a preferred software provider of the NSSF and NRA, Celerant supports firearm dealers through point of sale, range management with digital waivers, eCommerce, distributor integrations, digital A&D, eBound Book and e4473 by FastBound backed FFLGuard, membership management, marketplace integrations (i.e., GunBroker, Slick Guns, Guns.com), and more. For more information, please visit www.celerant.com/firearms.

Media Contact

Michele Salerno

Marketing Director, Assistant VP

718-351-2000

MSalerno@celerant.com