The PW Group announced Richard F. Turner III's appointment as President and Chief Executive Officer of Walther Arms, effective January 1, 2026. Turner, who has led Umarex USA since 2021, brings over 28 years of experience in consumer products and outdoor recreation industries.
Kovix announced a partnership with Silencer Shop, the nation's largest suppressor distributor. Silencer Shop will distribute Kovix's complete product lineup, including the new Badlands series suppressors debuting at the 2026 SHOT Show.
Christensen Arms appointed Daniel Vernon as Director of Marketing to lead brand strategy and creative development. Vernon, formerly of Yomping Royal agency, will guide marketing initiatives across Christensen Arms' product lines including the Ridgeline FFT and MPR platforms.
Bryant Ridge's silver coin and bullion collection is featured in a live Premier Event on Collector's Elite Auctions, with lots starting at one penny and bidding closing January 11. The auction attracts metals collectors, outdoor enthusiasts, and preppers recognizing silver's value as a tangible asset and hedge against economic uncertainty.
RetailBI released its December 2025 Firearm Sales Index showing a -16.4% decline for the month and -12.1% year-over-year decrease. The index, powered by Gearfire, provides retailers, distributors, and manufacturers with accurate new firearm sales data from over 2,000 U.S. retailers to guide production and inventory decisions.
The NSSF's Protect Liberty PAC received a $25,000 contribution from the National Association of Sporting Goods Wholesalers (NASGW) to support candidates dedicated to preserving Constitutional rights and Second Amendment protections ahead of the November 2026 election. NASGW President Kenyon Gleason and Protect Liberty PAC Treasurer Lawrence G. Keane urged industry members to support the super PAC's efforts.
Silent Steel USA announced that former U.S. Navy SEAL Justin Sheehan has joined as Vice President of Combat Capabilities & Law Enforcement Programs. Sheehan, who served with SEAL Team 2 and SEAL Team 6, brings extensive special operations and combat medicine expertise. He will lead combat capability initiatives and expand partnerships with military and law enforcement professionals.
Gearfire, a shooting sports retail technology leader, will showcase archery-focused solutions at the 2026 ATA Show in Indianapolis (January 7-8). The company is expanding capabilities to address long-standing technological gaps for archery retailers, offering turn-key eCommerce, a curated product catalog, and distributor integration services.
WOOX, an Italian-made gunstock, axe, and knife manufacturer, announced Brian Matthews as National Sales Manager. Matthews will oversee domestic sales and report to CEO Ben Fleming, bringing extensive outdoor industry experience from Advanced Armament Corporation and BPI Outdoor.
Yankee Hill Machine, founded in 1951 by James H. Graham and Wallace Judd, will celebrate its 75th anniversary throughout 2026. The family-owned firearms suppressor leader plans to kick off celebrations at the 2026 SHOT Show in Las Vegas with second and third-generation Graham family members in attendance.
The NSSF-adjusted NICS figure for December 2025 was 1,587,049, representing a 3.4 percent decrease from December 2024. Annual 2025 NSSF-adjusted NICS checks totaled 14,612,314, down 4.1 percent compared to 2024, with Texas, Florida, and California leading in adjusted checks.
Tactical Target Systems is seeking a sales representative group to expand its national presence and strengthen relationships with dealers and ranges. Founder Don Robertson emphasizes the company's commitment to partnering with rep groups that value growth, long-term relationships, and integrity.
TH Holsters is seeking a sales representative group to expand its national presence. The company emphasizes its value proposition including high-quality holsters at intermediate pricing, space-saving designs for dealers, and simplified SKUs for rep groups. CEO Thomas Heppner states the company is expanding production and seeks partners valuing quality, simplicity, and service.
Christensen Arms announced Shane Meisel's appointment as President effective January 1, 2026. Meisel, an industry veteran, will lead the precision firearms manufacturer through its next growth phase, succeeding interim president Matt Fleming.
FS Holdings announced the appointment of Lynn Twiss as Vice President of Marketing, bringing over three decades of industry experience from roles at Kimber, Leupold & Stevens, and SIG SAUER Electro-Optics. Twiss will lead marketing strategy across FS Holdings' portfolio including FirstSpear, FirstSpear Technology Group, Atlas 46, and Black Crest.
Vortex and Guns.com partnered on a charity auction featuring a custom Razor HD Gen III riflescope, Daniel Defense DD5 rifle, and exclusive gear, raising $3,825 for the SEAL Future Foundation. CEO Joe Hamilton emphasized the impact of their collaboration in supporting the foundation's mission.
Henry Holsters announces a new partnership with Alliance Sporting Group, a respected manufacturer’s representative agency serving the outdoor, sporting goods, and law enforcement markets.
NSSF® and its Project ChildSafe® program announced the launch of "Project ChildSafe Salt Lake” in collaboration with Salt Lake City Police Department, Salt Lake County Sheriff’s Office, South Salt Lake Police Department, West Jordan Police Department, Murray City Police Department and Utah Department of Natural Resources Division of Law Enforcement as well as various local leaders and organizations.
On December 26, 2024, the Fifth Circuit Court of Appeals reinstated the nationwide injunction against the CTA Reporting Requirement, which had been previously lifted. This means that the deadlines to file beneficial ownership information reports are once again suspended, pending full review by the Court.
Lyman Products is pleased to welcome Tom Ricks as the Director of Sales & Marketing for Lyman and all of the Lyman family of brands.