Optics

ZeroTech Optics USA announced its Adjustable BDC Turrets, featuring five customizable Adjustable Impact Markers that allow hunters and shooters to personalize distance references without tools while retaining traditional elevation markings. Compatible with select Thrive X and Thrive HD riflescope models, the system enables marker repositioning when ammunition or conditions change.

Sightmark announced the Latitude XD LRF 10x42 Binoculars, featuring integrated laser rangefinding up to 3,280 yards, premium ED glass, and OLED display. CEO James Sellers highlighted the product's advanced technology and rugged design for long-range shooters and hunters, with availability beginning November 2025.

ZeroTech Optics USA introduces the Thrive X 3-9x40 hunting riflescope with four reticle options: Zeroplex, G4, PHR 3, and PHR 4. The scope features a 40mm objective, 30mm aluminum tube, weights starting at 18.4 ounces, and an Adjustable BDC Turret included with select models.

Canik announced the official launch of CANIK OPTICS, featuring four pistol-mounted red dot sights across two families: ONYX and PHANTOM. The new lineup includes the ONYXc micro sight, ONYX XL competition sight, PHANTOMc enclosed micro sight, and PHANTOM duty sight, all engineered to deliver Canik's standard of performance, innovation, and value.

ZeroTech Optics USA introduces the Thrive HD Reflex Sight 3 MOA, a compact 1x reflex optic featuring a 26mm x 19mm viewing window, up to 50,000 hours of battery life, and included low and high Picatinny mounts. The sight weighs approximately 1.48 ounces and is backed by ZeroTech's Triple-A Lifetime Warranty.

ZEISS Outdoor expanded the ZEISS Conquest Apia spotting scope lineup with new 65S straight and 85A/85S models offering increased magnification up to 24-60x and enhanced eyepiece configurations. The compact, durable scopes deliver premium ZEISS optics performance for hunters and shooters with availability beginning in November 2026.

ZeroTech Optics USA introduces the Trace X 5-25x56 FFP – RMG 3 Illuminated riflescope, featuring an illuminated MIL grid reticle with a 30-mil vertical holdover scale, 34 MRAD elevation travel, and first focal plane design for competition, long-range shooting, and hunting applications.

Trijicon introduces a new Standard Green Duplex reticle option for its AccuPoint 1-8x24 riflescope, featuring the company's battery-free tritium and fiber-optic illumination system. The versatile 1-8x magnification scope is designed for hunters and shooters preferring traditional duplex reticles with reliable performance across varying lighting conditions.

Trijicon announces the new Credo 1-10x28 and RCR Combo, combining two proven optics with Q-LOC mounting technology for close-range speed and extended-distance precision. The system features a first focal plane dual red/green illuminated reticle and ruggedized closed-emitter red dot for extreme durability.

ZeroTech Optics USA introduces the Trace X 5-25x56 FFP – RMG-H MRAD Illuminated riflescope, featuring a matched MRAD aiming system, illuminated first focal plane reticle, 34 MRAD elevation travel, and mechanical zero stop designed for precision competition and long-range shooting.

Trijicon announced the REAP-IR-50 thermal riflescope series featuring a 1024×768 high-resolution thermal sensor, 1280×1024 OLED display, integrated Wi-Fi connectivity, and optional laser rangefinder. The scope includes video recording, 64GB internal memory, and is designed, engineered, and assembled in the United States.

Aegis Optics officially launches its flagship product catalog featuring red dot sights and precision scopes, including the Sentinel and Vanguard red dot lines and Pathfinder scopes. The optics are exclusively available on RETAY's RXP22 and RA1522 rifle and pistol platforms.

Sightmark has launched two new Solitude HD spotting scope models: the 9-27x56 Micro designed for portability at 21.6 ounces, and the 15-45x65 Compact offering greater magnification and light-gathering capability. Both feature fully multi-coated glass, digiscoping-optimized eyepieces, and field-ready construction with nitrogen-purged, fogproof systems.

Fusion Thermal, LLC announced the launch of ETHOS, an affordable thermal hunting scope featuring intuitive controls, integrated DeadEye Laser rangefinder with 1,300-yard range, and Auto Ballistics compensation. The scope includes a 44 mm XWAVE Lens, MicroTherm 18 Sensor, and offers over 10 hours of battery runtime backed by WAVE Infrared's 5T Warranty.

Vortex Optics introduces green multi-reticle and tan housing options for the Defender-CCW™ and Defender-ST™ Enclosed Solar Micro Red Dots, designed for concealed carry and tactical shooting with enclosed protection and dual-power operation.

Night Fision has expanded its Precision Optic Plates to include mounting solutions for Glock Gen 6 pistols, manufactured from 17-4 steel and compatible with Trijicon RMR, Leupold DeltaPoint Pro, Holosun EPS, and Aimpoint ACRO P-2 optics. The plates retail for $60, with combo packs including co-witness sights starting at $99.

Primary Arms Optics is now shipping two long-range rifle scopes: the PLxC 2.5-20x48 and PLxC 4.5-36x56 FFP Compact models. Both feature premium ED lenses, a new cartridge turret system, and multiple ACSS reticle options designed for precision shooting at various distances.

Vortex Optics introduced its Pro Cantilever Mounts & Accessories system, a USA-built platform enabling shooters to configure rifles for multiple optics and applications. The system includes Pro Cantilever Mounts, 45° Offset Red Dot Mounts, 12 O'Clock Red Dot Mounts, and Diving Board Mounts compatible with thermal clip-ons and ballistic ranging devices.

Hawke Optics' Vantage HD 8x34 binoculars earned "Best Compact Binoculars" recognition in Outdoor Life's 2026 Budget Optics Test. Outdoor Life Optics Editor Andrew McKean praised the lightweight, one-hand binocular for its exceptional optical quality and portability at an MSRP of $189.

Firefield released the Verge binocular lineup in 8x42 and 10x42 configurations, featuring fully multicoated optics, BK7 roof prisms, and IPX4 water resistance. Designed for hunters and outdoor users seeking reliable performance without premium pricing, both models offer durable polycarbonate housing and internal focusing systems for field use.