The Shooting Wire

Product News

Friday, May 15, 2026

Sturm, Ruger & Company, Inc. announced the Marlin Mad Pig Customs Model 1894, a premium lever-action rifle developed with Mad Pig Customs and Midwest Industries. Chambered in 357 Magnum, it features Cerakote finishing and factory-installed custom upgrades for enhanced durability and ergonomics.

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Friday, May 15, 2026

Safariland, a brand of The Safariland Group and key brand of Cadre Holdings, Inc., has launched the innovative HOLLE Duty Belt system. This next-generation lightweight load-carrying platform features precision-mounted accessories, multiple buckle options, and broad compatibility with existing Safariland tactical accessories for enhanced operational flexibility.

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Wednesday, May 13, 2026

Shell Shock Technologies, LLC announced the commercial release of its .338 Lapua NAS3 cartridge cases featuring innovative two-piece construction that is 30 percent lighter than traditional brass with 11 percent more internal capacity. The cases deliver higher velocities and improved precision for civilian, military, and law enforcement marksmen.

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Monday, May 11, 2026

Liberty Safe, America's #1 safe manufacturer, introduces the Presidential Signature, an ultra-premium safe featuring Pro-Flex™ modular shelving for customizable organization. The safe combines robust protection with refined interior finishes, premium fabrics, and contemporary design, available in high-gloss colors and proudly made in the USA.

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Friday, May 8, 2026

Winchester Ammunition introduces AutoBuck™, a new 12-gauge buckshot shotshell engineered for semi-automatic shotguns. Featuring #1 buckshot with 12 pellets, the load is designed for hunting, defense, and target shooting with reliable functioning across multiple shotgun types.

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