Winchester will sponsor Richard Childress Racing's No. 3 Chevrolet driven by Austin Dillon at the Straight Talk Wireless 500 NASCAR Cup Series race at Phoenix Raceway on March 8. The race airs on Fox Sports 1, HBO Max, MRN, and SiriusXM NASCAR Radio Channel 90.
SLG2, Inc. announced Aimpoint as its newest corporate partner for 2026. The partnership combines SLG2's firearms safety education with Aimpoint's premium red dot sighting solutions, with Aimpoint products featured on SLG2's 2026 Grand Safety Tour across the country.
The Second Amendment Foundation announced that Die Free Co., a Made-in-the-USA rifle parts manufacturer, has joined as a Silver-level corporate partner. CEO Adam Johnson and SAF Executive Director Adam Kraut emphasized their shared commitment to defending Second Amendment freedoms, with DFCO also collaborating on fundraising efforts.
Capstone Precision Group, a distributor of premium ammunition brands including Berger, Lapua, SK, and Vihtavuori, has joined Retrieving Freedom's Business Alliance as a Gold Member. The partnership supports the training, care, and placement of service dogs for veterans and youth through a rigorous two-year program.
Shell Shock Technologies announced its continued sponsorship of competitive shooter John Vlieger for the 2026 season, supplying him with NAS3 cases and ammunition. Vlieger, a USPSA Single Stack National Champion and five-time USPSA Area Champion, has used Shell Shock's innovative cases since 2017 and fired over 200,000 rounds.
Umarex Airguns is sponsoring the 2026 Black Bear Bonanza on March 7 at Benton County Fairgrounds in Bentonville, supporting the Arkansas chapter of Backcountry Hunters & Anglers. The event celebrates black bear reintroduction in Arkansas with raffles, exhibits, and meet-and-greets featuring podcasters Brent Reeves, Bear Newcomb, and BHA CEO Ryan Callaghan.
Christensen Arms announces its sponsorship of Man Eats Wild, a global hunting and culinary television series hosted by chef and outdoorsman Mario Kalpou. The series follows Kalpou across remote landscapes as he hunts, harvests, and prepares wild game while emphasizing conservation and ethical hunting practices. Christensen Arms rifles are featured throughout the series airing on the Outdoor Channel.
Shell Tech, the ammunition branch of Shell Shock Technologies, LLC, announces sponsorship opportunities for the 2026 Legends & Heroes Shootout charity event in Florida benefiting K9 Heroes 4 Heroes and the Navy SEAL Foundation. The event features MLB legends including Adrian Beltre, Albert Pujols, and Max Scherzer competing in a charity golf tournament and shooting competition.
Christensen Arms, a precision rifle manufacturer based in Gunnison, Utah, announced its official sponsorship of Nick Hoffman and his outdoor adventure television series Nick's Wild Ride. The partnership will feature Christensen Arms rifles throughout upcoming episodes, supporting Hoffman's global hunting adventures that blend hunting, travel, conservation, and cultural exploration.
Winchester will be featured on the iconic No. 3 Richard Childress Racing Chevrolet driven by Austin Dillon at the 2026 Daytona 500 on February 15. The partnership marks the 25th anniversary of Dale Earnhardt's passing and honors the legendary driver's legacy.
Dead Air Silencers will sponsor and exhibit at the Safari Club International Convention February 18-21 in Nashville, Tennessee at booth #3054. The company will showcase new suppressor models including the Nomad Ti OTB and RXD30Ti, developed in collaboration with Ruger, along with their full hunting suppressor lineup.
Ralph and Vicki Cianciarulo, hosts of The Choice television series and owners of Content King Media Inc., announce their continued partnership with Dallas Safari Club. The partnership reinforces shared values of conservation, ethical hunting, and education through science-based wildlife management and sustainable use practices.
SCHEELS has renewed its sponsorship of the USA Clay Target League, the nation's largest youth clay target shooting sports organization, continuing support since 2012. With over 55,000 participants in 2025, the League will engage over 2,000 high schools and colleges in 2026.
Federal Ammunition is the title sponsor of the National Wild Turkey Federation's 2026 Convention and Sport Show in Nashville, Tennessee, February 10-14. Federal will sponsor the Hunting Heritage Breakfast and introduce new turkey loads including Realtree 40th Anniversary Special Edition and Rob Roberts Limited Edition ammunition.
Nighthawk Custom has joined the Second Amendment Foundation as a Gold-level corporate partner. The Berryville, Arkansas-based precision firearms manufacturer donated a custom pistol build through SAF's sweepstakes program, raising $25,000 for the organization's Second Amendment advocacy work.
Meprolight has partnered with the Precision Rifle Series (PRS) as an Official 2026 Partner, providing competition-ready optics including the MVO family of variable scopes to support precision rifle competitors across all skill levels.
Ranger Point Precision donated a prize package to the Second Amendment Foundation's monthly sweepstakes, featuring a Taylor Firearm's Ridge Runner Takedown 45-70, Reiff Knife, Hornady ammunition, and Eberlestock pack. RPP also renewed their Gold-level corporate partnership with SAF.
RE Factor Tactical has joined the Second Amendment Foundation (SAF) as a Silver-level corporate partner. The company held a night vision giveaway with proceeds benefitting SAF's work, demonstrating its commitment to Second Amendment advocacy and supporting organizations that defend constitutional rights.
Content King Media, led by Ralph and Vicki Cianciarulo, continues its partnership with Hoyt Archery through The Choice TV, an outdoor television program airing on Pursuit Channel and Wild TV. Hoyt Archery praised the Cianciarulo family's professionalism and dedication over 20 years, with the next generation including RJ and Aubrey now involved in the show.
Hornady has been named an Official Sponsor of the 2026 National Rifle League Hunter Series. As sponsor, Hornady will provide match donations and promotional support for the precision rifle competition focused on hunting scenarios.