Beretta is bringing the prestigious Beretta Gold Cup to the United States for the first time as part of its 500th anniversary celebration, with the inaugural U.S. competition taking place during the 2026 NSCA U.S. Open Sporting Clays Championship, August 11-16, in Hudson, WI.

With roots dating back to the first Carlo Beretta Gold Cup Trap in Lonato, Italy, in 1984, the Beretta Gold Cup has expanded across disciplines and regions to celebrate excellence and support the global shooting sports community. The U.S. Beretta Gold Cup marks a new chapter in that tradition, featuring three sporting clays events, including the U.S. Open, with combined scores determining the overall U.S. champion.

"The Beretta Gold Cup is about celebrating the shooting sports, supporting the athletes who compete at the highest level, and creating opportunities for excellence," said Ricardo Olivieri, Beretta USA Head of Luxury and Competition. "Bringing the Gold Cup to the United States for the first time during Beretta's 500th anniversary year is an exciting milestone, and we look forward to crowning the first U.S. champion."

The 2026 U.S. Beretta Gold Cup Champion will receive an invitation to represent the United States at the 2027 Beretta Gold Cup in Italy, with the date and location to be announced. The top three finishers will also receive Beretta competition shotguns:

• 1st Place: Beretta DT11 Sporting
• 2nd Place: Beretta 694 Sporting
• 3rd Place: Beretta A400 L Sporting

The 2026 NSCA U.S. Open represents the second event of the U.S. Beretta Gold Cup, making it a pivotal competition in the race for the inaugural title. Team Beretta will also be competing throughout the championship, with some of the sport's top athletes taking the field, including Anthony Matarese Jr., Joseph Fanizzi, Dominic Grossi, Desirae Edmunds, and Zach Kienbaum.

The U.S. Beretta Gold Cup reflects Beretta's longstanding dedication to the shooting sports and its continued investment in competitive shooting at every level. As Beretta celebrates five centuries of innovation, craftsmanship and performance, the introduction of the Gold Cup to the United States establishes a new chapter in a competition tradition that has been part of the Beretta legacy for more than four decades.

For more information on Team Beretta and its competition firearms, visit www.beretta.com/en-us/team-beretta.

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About Beretta

Established in 1526, Beretta is the world's longest-standing industrial dynasty, with a legacy spanning 16 generations of continuous family ownership. For 500 years, firearms bearing the Beretta name have been trusted and used around the world. Beretta USA Corp. was established in 1977 and quickly became the provider of the most widely deployed sidearm in the U.S. Armed Forces. Today, Beretta USA is part of Beretta Holding Group, which includes over 50 global subsidiaries and 20 renowned brands. Beretta manufactures, distributes, and markets a complete range of firearms, accessories, and apparel. The company also owns and operates six Beretta Gallery retail stores worldwide.

For more information, visit www.Beretta.com.