MONDAY, DECEMBER 6, 2021   ■   INDUSTRY

Federal Announces Monthly Subscription Service for Online Ammunition Purchases

ANOKA, Minnesota – – Federal Ammunition is proud to announce a new limited availability monthly subscription service has been added to its robust eCommerce capability. With this new service, consumers can subscribe to receive five boxes of ammunition to be delivered to their door step every month with a 12-month service commitment. This new service includes free shipping for all subscription orders.

“We are very excited to launch this new service which is loaded with benefits for our online customers,” said Jason Nash, Federal’s VP of Marketing. "Interested consumers should visit our web site to learn all the details of the new program. At the time of the subscription service launch, available calibers at the initial rollout will be 9mm, 40 S&W and 45 Auto, with possible expansion into other loads and cartridge options, pending market demand.”

Since early 2020, continual enhancements have been made to update Federal’s web site. This includes increased functionality and enhanced product search to help people find what they’re looking for faster. An industry first loyalty program offers online shoppers the chance to get exclusive merchandise for points and new products and merchandise are added regularly.

For more information on all products and online services from Federal or to shop online, visit www.federalpremium.com.

Press Release Contact: JJ Reich

Senior Manager – Press Relations

E-mail: VistaPressroom@VistaOutdoor.com