Updated dealer information helps facilitate compliant and efficient firearm transfers
Federal Firearms License holders who did not have the opportunity to meet with GunBroker.com and Master FFL during SHOT Show can still participate in the new partnership focused on improving the firearm transfer process.
GunBroker and Master FFL recently announced a collaboration designed to support a more efficient and accurate path from purchase to transfer. The effort centers on improving dealer data quality, reducing manual steps and enabling more consistent transfer workflows for licensed dealers receiving firearms from online transactions.
FFL licensees are encouraged to claim and manage their dealer profile through Master FFL to ensure their information is current and accurately represented within the transfer process. Maintaining an up-to-date profile helps reduce follow up requests, improves communication with buyers and sellers, and supports smoother inbound transfers.
"Many dealers asked how they could get involved after SHOT," said Jeff Bridges, CEO of Master FFL. "Claiming a profile is the best first step to see how our tools are designed to support everyday transfer operations."
By claiming a profile, FFL dealers can review their license details, manage transfer preferences and gain better visibility into how Master FFL supports dealer verification and transfer coordination across participating marketplaces.
FFL licensees can learn more and claim their dealer profile by visiting https://masterffl.com/claim-your-profile/
This announcement is being distributed through industry news services. Any additional material information regarding the relationship will be communicated broadly through appropriate public channels
About GunBroker: GunBroker is the largest online marketplace dedicated to firearms, hunting, shooting and related products. Third-party sellers list items on the site and Federal and state laws govern the sale of firearms and other restricted items. Ownership policies and regulations are followed using licensed firearms dealers as transfer agents. Launched in 1999, GunBroker.com is an informative, secure and safe way to buy and sell firearms, ammunition, shooting accessories and outdoor gear online. GunBroker promotes responsible ownership of guns and firearms. For more information, visit: www.gunbroker.com.
About Master FFL: Master FFL is a firearms-industry SaaS platform providing FFL dealer data, compliance automation, and transfer workflow solutions for marketplaces, manufacturers, and retailers. Master FFL serves as a single source of truth for dealer verification, transfer routing, and regulated e-commerce operations across the firearms supply chain.
About Outdoor Holding Company (formerly AMMO Inc.): Outdoor Holding Company (NASDAQ: POWW) is the parent company of Outdoors Online, LLC, operator of GunBroker.com, the nation's leading online marketplace for firearms and outdoor gear. Our technology-driven platform connects buyers and sellers through a secure, scalable and compliant digital ecosystem. With a focused strategy on marketplace innovation and long-term growth, Outdoor Holding Company is redefining how enthusiasts engage in outdoor and sporting commerce. For more information, visit www.outdoorholding.com.