The Shooting Wire

Wednesday, September 23, 2026  ■  Partnerships

VIKTOS Partners With Walk the Talk America to Support Mental Wellness and Suicide Prevention

VIKTOS, a leading designer of 2A-forward performance apparel, footwear, and gear, is proud to announce its partnership with Walk the Talk America (WTTA) in recognition of Suicide Prevention Awareness Month.

The partnership is focused on increasing awareness of mental wellness and suicide prevention within the firearms community while encouraging open, honest conversations among friends, families, and peers. Together, VIKTOS and WTTA aim to remind people that checking on those around them, recognizing when something may be wrong, and knowing when to ask for help are essential parts of looking after one another.

"Supporting the firearms community means supporting the people within it," said Perry Latuharhary, Strategic Alliances and Business Development at VIKTOS. "We're proud to stand alongside Walk the Talk America to help normalize conversations around mental wellness and remind people that asking for help is not a sign of weakness. Sometimes the most important thing we can do is simply check on our people, listen, and let them know they are not alone."

Walk the Talk America works to bridge the gap between the firearms and mental health communities through education, outreach, and practical solutions that respect responsible firearm ownership. Its work helps reduce stigma, improve access to support, and encourage meaningful conversations around mental health and suicide prevention.

Throughout September, VIKTOS will use its platform to help amplify WTTA's message and share resources that encourage people to check on their friends, family members, coworkers, and training partners.

Responsible ownership goes beyond the safe handling and storage of equipment. It also means taking care of yourself, recognizing personal limits, and supporting the people around you.

VIKTOS is honored to support Walk the Talk America and its work to build a stronger, healthier, and more connected firearms community.

To learn more about Walk the Talk America and access mental wellness resources, visit WALKTHETALKAMERICA.ORG.

If you or someone you know is experiencing a mental health crisis or thoughts of suicide, call or text 988 to reach the Suicide & Crisis Lifeline. If there is an immediate danger, call 911.

About VIKTOS

Founded in 2017, VIKTOS designs and develops performance apparel, footwear, bags, and accessories for life on and off the range. Veteran-designed and developed in the United States, VIKTOS creates purpose-built products centered on real-world function, comfort, durability, and responsible preparedness.

About Walk the Talk America

Walk the Talk America is a nonprofit organization working to bridge the gap between the firearms and mental health communities. Through education, outreach, and collaboration, WTTA supports responsible firearm ownership, mental wellness, suicide prevention, and practical solutions developed with respect for both communities.

Media Contact:

Perry Latuharhary // perry@viktos.com
Website: www.VIKTOS.com
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